Furry Four-legged Valentines: Vincent Dixon for Sugar Mutts and Ogilvy New York
How better to showcase the adoptable dogs at Brooklyn’s Sugar Mutts Rescue than with a series of playfully sexy videos released on Valentine’s Day. Ogilvy & Mather’s Creative Director Ricard Valero came to Vincent Dixon to shoot the motion campaign,”Take Me Home Tonight” which was shot on a Monday and was released six days later on Valentine’s Day. The series of shorts featured the dogs of Sugar Mutts captured in slow-motion to a very “Valentine’s Day” soundtrack.
“There was a lot of barking, a lot of fun, and just a few ‘accidents,'” added Vincent. All in all, a great day had by humans and dogs alike helping some very sweet and ‘sexy’ dogs find their forever homes.
Agency: Ogilvy & Mather New York
Creative Director: Ricard Valero
Creative Director: Justin Via
Senior Producer: Jenna Gartland
Photographer: Vincent Dixon
1st Assistant: Jonathan Orenstein
Digi-Tech: Dan Gottesman